The advertising industry has undergone major changes around the world with the rise of new digital platforms for exchanges and discussions. These new tools called social networks have given a new configuration to advertising with a range of opportunities offered to companies, individuals, in one word to all users. For several years, corporate advertising was…
In a context of an uncontrolled urbanization in our cities, the planning and improvement of urban life become an increasing concern for governments. The promotion of “smart cities” seems to be a priority in addressing these challenges. Smart city, digital city, green city, connected city, eco-city, sustainable city… Here is a list of expressions used…
The emergence of ICT revolutionized considerably people’s daily activities through e-commerce platformes for shopping etc…. This has led many companies to set up new strategies such as digital marketing in order to reach the mass market and strengthen their customer relationships. In the past, companies relied on traditional marketing to promote their products and broaden…
The incredible advancement of the digital has led to the far-reaching changes in the information management chain with the emergence of big data literally called « massive data ». Nowadays ,almost all institutional organizations (ministry, management ….) Or companies are facing an exponential circulation of data in various fields of activity. Whether in the health, agriculture, education, fishing,…
Setting up preparatory classes for entrepreneurship would contribute significantly to reducing the failure rate among the expectant business owners. This remains the conviction expressed by the Managing Director of GAINDE 2000, Ibrahima Nour Eddine Diagne, during a panel on the sidelines of the first edition of Planete Startups, held in Dakar on July 26, 2019.…
Thanks to the sense of creativity and capacity of innovation of local companies with proven expertise such as GIE GANIDE 2000, Senegal can be deemed to be one of the African countries where paperless procedures has become a tangible reality. One of the illustrative achievement remains the advent of the E-signature which concerns both the…
A Dematerialized process is a process that is no longer using the paper support for transactions. In a commercial transaction the purpose of the paper is first to vehicle the information and secondly to confirm the authenticity of the authority that signed the paper document. These two functions of information transport and signature are now…
GAINDE 2000 showcases its latest innovative solutions in Eureka Park, the home of startups at CES. The Consumer Electronics Show is the world’s biggest tech show focusing on innovation with over 170,000 expected visitors held each year in Las Vegas, USA. Africa Tech Now, the first Africa dedicated event at CES, aims to showcase the…
Senegalese newspapers have “missed the opportunities of the digital age” as they have not created technological innovations to depart from the all-out use of paper, Professor Abdoulaye Sakho, a lecturer at Cheikh Anta Diop University in Dakar (UCAD) has said. “The digital opportunity was missed by the written press in Senegal, and the persistent use…
The second edition of “Les Mardi du Numérique” or Digital Tuesdays kicked off Tuesday in Dakar, championed by GAINDE 2000 and its partners. Held under the theme “the State, the main actor in digital transformation” the “Digital Tuesdays” conference cycle aims to serve as a platform for the identification of the various hindrances related to…
